Running a flight school can be as complex as offering multiple ratings with multiple aircraft and multiple instructors or as simple as a single CFI with one airplane teaching one rating. No matter the size or ratings offered everything you do, say, and show sends a message to the student. The question is what message?
Are you sending the message of a well-organized, thoughtful, friendly, and safety program or a message of a disorganized, chaotic school that treats safety as a required compliance instead of an agreed desire?
The topics we will cover:
- How to “hear” the voice of the customer
- Learn keys to understand flight training from the eyes and ears of the customer
- How to send a message of being a safe, precise and fun pilot.
- Finding the intersection of customer service and safety.
